When I see a useful Tweet, quite often I will look at the profile of the person who wrote it. One thing that might convert me to a follower is that the link in the profile which takes me to a welcome message aimed at Twitter users.
This is a subject on a guest post on Problogger, Turn Twitter Followers into Blog Subscribers in 2 Steps. The link on your Twitter profile should take you to a page on your blog, called a Twitter landing page…
While writing your Twitter landing page, keep the following things in mind:
- You are addressing your Twitter followers, so be as specific and personal as you can be. I start my page with “Heyya to my Twitter friends.” We already know the frame of reference for the people coming to that page, so use that information to better communicate with them.
- As you present the central theme of your blog, make a call to action. I invite the prospect to further check out the blog content and to subscribe. There is ample research to show that a clear call to action works, so use it to your advantage.
Is this something you have thought of?